Toronto-based Rivalry heads into 2025 having just completed a big product, brand and marketing overhaul, including a crypto-first strategy plus a renewed focus on online casinos and high value players. Toronto-based Rivalry launches into 2025 after a product and branding overhaul, including a renewed focus on online casino and high-value players. Image/Rivalry Big Focus on Crypto More specifically Rivalry CEO Steven Salz points to a revamped registration flow, login, sportsbook, new crypto-first cashier, re-designed casino offering and a comprehensive VIP rewards program. Salz tells Casino.org activation of the VIP program, while introduced with the release of the company’s Q3 2024 financial results Nov. 29, is being ramped up this week. Some particulars: Rivalry VIP is a rewards program which allows users to unlock perks and benefits including cashback and free spins, as well as monthly, weekly, and daily rewards through their betting activity, such as sports betting and casino. Player benefits increase as they earn XP and rank up through the up… Read More
Category: Canadian Gaming, Cryptocurrency, iGaming, Mobile Gaming, Canadian gaming, online casino, online casinos, rivalry
Source: Casino.org
