A new bill calls for a national framework around sports betting advertising Criticism of too much advertising in Canada National standards for the prevention and diagnosis of harmful gambling and addiction The Canadian iGaming industry could soon find itself governed by new rules for national sport betting advertising, as a bill that would establish a new advertising framework took another step toward becoming law. A Canadian Senate committee has approved a bill that proposes a new national framework for sports betting advertising. (Image: Unsplash) Bill S-211, the National Framework on Sports Betting Advertising Act, sponsored by Hon. Sen. Marty Deacon, last week was approved by Senate members in a hearing, and now heads for a third reading in the Senate. The bill calls on the Minister of Canadian Heritage to develop a national framework for sports betting advertising, focused around what goes into gambling ads, when they run, and the volume of advertising that’s out there. According to the bill,…Read MoreCategory: Canadian Gaming, Canadian gamingSource: Casino.org